Vedic Roots
Vedic Roots
Vedic Roots
Revitalizing Ayurvedic Wellness with a Modern Yet Timeless Identity
Revitalizing Ayurvedic Wellness with a Modern Yet Timeless Identity
Revitalizing Ayurvedic Wellness with a Modern Yet Timeless Identity
Vedic Roots is a wellness brand deeply rooted in Ayurvedic traditions, aiming to bridge the gap between ancient holistic healing and modern consumers. The brand required a refreshed identity and strategic positioning to enhance its market presence and credibility.
Vedic Roots is a wellness brand deeply rooted in Ayurvedic traditions, aiming to bridge the gap between ancient holistic healing and modern consumers. The brand required a refreshed identity and strategic positioning to enhance its market presence and credibility.
Vedic Roots is a wellness brand deeply rooted in Ayurvedic traditions, aiming to bridge the gap between ancient holistic healing and modern consumers. The brand required a refreshed identity and strategic positioning to enhance its market presence and credibility.
Client
Vedic Roots
Services
Logo Redesign, Brand Strategy, Brand Guidelines, Packaging Design
Industries
Ayurvedic Wellness & Healthcare
We started with an in-depth brand discovery to understand Vedic Roots' legacy, values, and target audience. The logo was redesigned to reflect its heritage while maintaining a modern appeal. A cohesive brand strategy and guidelines were developed to ensure consistent communication. Packaging was designed with natural, earthy aesthetics to align with Ayurveda’s principles and enhance shelf appeal.
We started with an in-depth brand discovery to understand Vedic Roots' legacy, values, and target audience. The logo was redesigned to reflect its heritage while maintaining a modern appeal. A cohesive brand strategy and guidelines were developed to ensure consistent communication. Packaging was designed with natural, earthy aesthetics to align with Ayurveda’s principles and enhance shelf appeal.
We started with an in-depth brand discovery to understand Vedic Roots' legacy, values, and target audience. The logo was redesigned to reflect its heritage while maintaining a modern appeal. A cohesive brand strategy and guidelines were developed to ensure consistent communication. Packaging was designed with natural, earthy aesthetics to align with Ayurveda’s principles and enhance shelf appeal.
The new brand identity successfully elevated Vedic Roots' positioning in the Ayurvedic wellness industry. The refined visual language and packaging design improved brand recognition and consumer trust, leading to a stronger connection with its target audience. The cohesive branding has provided a solid foundation for future marketing and expansion efforts.
The new brand identity successfully elevated Vedic Roots' positioning in the Ayurvedic wellness industry. The refined visual language and packaging design improved brand recognition and consumer trust, leading to a stronger connection with its target audience. The cohesive branding has provided a solid foundation for future marketing and expansion efforts.
The new brand identity successfully elevated Vedic Roots' positioning in the Ayurvedic wellness industry. The refined visual language and packaging design improved brand recognition and consumer trust, leading to a stronger connection with its target audience. The cohesive branding has provided a solid foundation for future marketing and expansion efforts.