Merlin Digital

Merlin Digital

Merlin Digital

Revamping a Global Tech Brand

Revamping a Global Tech Brand

Revamping a Global Tech Brand

Merlin Digital is a global technology brand specializing in innovative consumer electronics and smart solutions. Established in 1998, the company has expanded worldwide, offering cutting-edge products in smart mobility, home automation, wellness tech, and more. A complete rebrand to modernize its visual identity, align with its innovative positioning, and create a cohesive brand experience across all touchpoints.

Merlin Digital is a global technology brand specializing in innovative consumer electronics and smart solutions. Established in 1998, the company has expanded worldwide, offering cutting-edge products in smart mobility, home automation, wellness tech, and more. A complete rebrand to modernize its visual identity, align with its innovative positioning, and create a cohesive brand experience across all touchpoints.

Merlin Digital is a global technology brand specializing in innovative consumer electronics and smart solutions. Established in 1998, the company has expanded worldwide, offering cutting-edge products in smart mobility, home automation, wellness tech, and more. A complete rebrand to modernize its visual identity, align with its innovative positioning, and create a cohesive brand experience across all touchpoints.

Client

Merlin Digital

Services

Logo Redesign, Brand Guidelines, Packaging Design, Marketing Collaterals

Industries

Smart Technology & Consumer Electronics

merlin product catalog VR headset image Add a little magic text Marketing booklet technology showcase
merlin product catalog VR headset image Add a little magic text Marketing booklet technology showcase
merlin product catalog VR headset image Add a little magic text Marketing booklet technology showcase
OUR PROCESS

Research & Discovery: Conducted a deep dive into Merlin Digital’s brand perception, market trends, and competitors. Brand Identity Development: Created a modern, tech-inspired visual identity aligned with the brand’s vision. Design & Application: Implemented the new branding across digital and physical touchpoints, including packaging and signage. Brand Guidelines & Rollout: Delivered comprehensive guidelines to ensure global consistency.

Research & Discovery: Conducted a deep dive into Merlin Digital’s brand perception, market trends, and competitors. Brand Identity Development: Created a modern, tech-inspired visual identity aligned with the brand’s vision. Design & Application: Implemented the new branding across digital and physical touchpoints, including packaging and signage. Brand Guidelines & Rollout: Delivered comprehensive guidelines to ensure global consistency.

Research & Discovery: Conducted a deep dive into Merlin Digital’s brand perception, market trends, and competitors. Brand Identity Development: Created a modern, tech-inspired visual identity aligned with the brand’s vision. Design & Application: Implemented the new branding across digital and physical touchpoints, including packaging and signage. Brand Guidelines & Rollout: Delivered comprehensive guidelines to ensure global consistency.

hand holding glowing star Magical experience immersive tech dark silhouette sunset
hand holding glowing star Magical experience immersive tech dark silhouette sunset
hand holding glowing star Magical experience immersive tech dark silhouette sunset
merlin device detail black silver red angular logo Technology product close-up sleek design element
merlin device detail black silver red angular logo Technology product close-up sleek design element
merlin device detail black silver red angular logo Technology product close-up sleek design element
RESULTS

Enhanced brand perception as a leader in smart technology. Improved brand consistency across global markets. Increased customer trust and engagement through a strong visual identity. Created a scalable branding system for future growth and product expansion.

Enhanced brand perception as a leader in smart technology. Improved brand consistency across global markets. Increased customer trust and engagement through a strong visual identity. Created a scalable branding system for future growth and product expansion.

Enhanced brand perception as a leader in smart technology. Improved brand consistency across global markets. Increased customer trust and engagement through a strong visual identity. Created a scalable branding system for future growth and product expansion.

Life Designer Logo - Elevating Digital Experiences with Innovative Design and Technology.

All Rights Reserved to Life Designer Private Limited.

Life Designer Logo - Elevating Digital Experiences with Innovative Design and Technology.

All Rights Reserved to Life Designer Private Limited.

Life Designer Logo - Elevating Digital Experiences with Innovative Design and Technology.

All Rights Reserved to Life Designer Private Limited.